On farm events

On-farm demonstrations have been organised for at least two centuries, originally as a way to introduce farmers to innovation, but more recently also to share experiences in a farmer-to-farmer setting, and to support knowledge co-creation between farmers and other actors. Increasingly, farmers themselves are opening their farms to connect with their peers and the general public as part of business development strategies (e.g. short food supply chains, community supported agriculture).

Design guide for on-farm demonstrations

Demon­stra­tion activ­i­ties can range from one-off field day’ events to mul­ti-year mon­i­tor farms’ where farm­ers, advi­sors and indus­try mem­bers come togeth­er at reg­u­lar inter­vals to assess farm­ing oppor­tu­ni­ties in situ, to per­ma­nent research farms’ where researchers test and demon­strate inno­v­a­tive tech­nolo­gies and approach­es. On-farm demon­stra­tions thus fol­low a wide range of approach­es, are planned with dif­fer­ent objec­tives in mind, and are ini­ti­at­ed and organ­ised by a wide range of actors. Giv­en this vari­ety, there is no one-fits-all’ approach for a suc­cess­ful on-farm demon­stra­tion event.

This guide offers an overview of the most impor­tant ele­ments that should be con­sid­ered when it comes to prepar­ing, car­ry­ing out and eval­u­at­ing on-farm demon­stra­tions. It pro­pos­es 6 sim­ple steps to fol­low when design­ing an on-farm demon­stra­tion event, start­ing from a clear def­i­n­i­tion of the objec­tives and end­ing with a good eval­u­a­tion and fol­low-up. Through­out, this guide offers con­crete tips and tricks and pro­vides spe­cif­ic tools to sup­port the design of your event.

Click here to view the guide.

Farm Demonstration Checklist

  1. Farm Demo checklist [.pdf, 54.81 kB]

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